Growing up in the small town of Spring Hill, Florida, Dan knew two things: he wanted to get out of Spring Hill and he wanted to achieve something great. As a young man, trying to pay his way through college by delivering pizzas, though, achieving something great seemed out of reach.
One day while hanging out at Guitar Center, a man offered Dan $100 to teach him how to use his home recording software. That’s when the lightbulb went off. Dan began posting ads on Craigslist offering people to help them set up their home recording studios. With the extra money made weekly, Dan was able to put himself through college.
Once Dan got out of college, he became an entrepreneur, however, he couldn’t focus on one thing. Dan owned a bar, nightclub, T-shirt company, and he even created an online course. He thought this would be his million-dollar ticket, but it failed, massively.
Things got worse when Dan lost everything and owed the IRS $250,000. From there, Dan began selling bottled water on the street with his wife just to pay their electric bill.
Dan began a digital marketing business and picked up some clients. He tested and refined his system until he finally got it right. Dan had read an article about a man who made $1 million teaching people how to use excel. That’s when it all clicked.
He decided to give teaching his knowledge another go, and it worked. Dan made his first million in five months. Dan realized he could make five or 10 times more in profits teaching clients his system, rather than implementing it for them. Over the next three years, Dan grew his business to $10 million in revenue.
This is Dan’s philosophy: “No matter how many times you hit rock bottom, if you refuse to settle for mediocrity, you can succeed.” Since his success ramped up, Dan has gone on to help thousands of people quit their jobs and build 6-, 7-, and even 8-figure digital businesses. “All you need to do is figure out what you want to teach and you can be profitable,” Dan says.
Dan believes so strongly in this message that he wrote a book to help other digital marketers and aspiring entrepreneurs figure it out for themselves. Published only a few months ago, the book is already a huge success. It has even landed on the Wall Street Journal Best Seller list.