How Entrepreneur Joseph Ayoub Reimagined Gifting With “Dose of Roses”
Every entrepreneur dreams of making it big in their industry. Some focus on the quality of their products, while many believe that innovation is the key to attracting customers. But you need to remember one thing: you must cater to your customers exactly the way they want the products and services. Deterring from that path may lead your competitors to enjoy the lion’s share of your customers.
Joseph Ayoub and Julian Wilson, the founders of Dose of Roses, wants to satisfy customers with products they want and gives them something extra to make everyone come back for more. For example, when you buy flowers for your partner, don’t you feel like packing it neatly in a box so that when they open it, they can’t take their eyes away from them? But you don’t readily get boxes where yo...